AI Search & LLM Visibility

Make it easier for AI search tools to understand your business.

We help businesses improve AI SEO, GEO and LLM visibility by strengthening the content, structure and authority that AI search systems use when deciding what information to surface.

  1. ATTRACT
  2. ENGAGE
  3. CAPTURE
  4. RESPOND
  5. NURTURE
  6. QUALIFY
  7. BOOK
  8. OPTIMISE

The problem

Search behaviour is changing.

People increasingly ask tools such as ChatGPT, Gemini and Perplexity questions they previously typed into a search engine. Your business may have a strong website but still be difficult for AI systems to understand, verify or reference.

What we build

What we build and how it connects.

AI visibility improves when measurement, useful content, entity signals and authority are treated as one connected programme.

What AI needs to understand
Input Buyer questions What prospects ask AI search and answer tools
Input Existing content and authority What the web already says about the business
The AI visibility system
01 Measure Establish current AI visibility
02 Research Identify prompts, topics and competitors
03 Structure Make key information easier to understand
04 Create Publish useful evidence-led content
05 Strengthen authority Improve entities, citations and supporting signals
06 Track Measure mentions, citations and coverage
What it creates
More AI visibility
More relevant mentions
Better discoverability
Measurable coverage

How it works

A simple process from plan to improvement.

01

Measure

Look at where the business currently appears across relevant AI search journeys.

02

Find the gaps

Identify missing information, weak evidence and unclear positioning.

03

Improve the source material

Create and improve pages that explain the business clearly.

04

Build evidence

Strengthen the information that supports important claims.

05

Monitor

Track whether visibility changes over time.

Where it fits

Part of The Echo Eight System.

ATTRACT, ENGAGE and OPTIMISE.

  • ATTRACT
  • ENGAGE
  • CAPTURE
  • RESPOND
  • NURTURE
  • QUALIFY
  • BOOK
  • OPTIMISE

Proof

What this looks like in practice.

APPROACH

Evidence first

Clear information, strong evidence and measurement rather than unsupported promises

Clear boundaries

Know what the service is designed to do.

We do not promise to make ChatGPT or another AI platform recommend your business. No company can reliably guarantee that.

You can use this service on its own or connect it to the wider Echo Eight System. We do not replace working technology simply because another platform is available.

Questions

Common questions.

What is GEO?

Generative Engine Optimisation is a term used for improving visibility in generative search systems.

What is AEO?

Answer Engine Optimisation generally refers to making content easier for search and answer systems to understand and use.

Is AI SEO or GEO the same as traditional SEO?

They overlap, but they are not identical.

Can you guarantee that ChatGPT recommends our company?

No.

Does schema help?

Structured data can help machines understand information, but it is only one part of the wider picture.

Do we need lots of new content?

Not necessarily. Existing pages may simply need to become clearer, more useful and better supported.

Can you measure AI visibility?

Yes, although measurement is still developing as the platforms change.

Not sure where this fits?

Start with a System Review.

We will look at what you already have, what is working and where the main gaps are.